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News: Microsoft HoloLens 2 & Unity Used to Highlight the Threat to Endangered Whales at the Smithsonian

Although the enterprise use cases for the Microsoft HoloLens 2 continue to impress, the arts community just can't stay away from the best augmented reality headset on the market.

News: New US Army Military-Grade HoloLens 2 Imagery Gives Us Star Wars Stormtrooper Vibes

It's all fun and games until the technology is actually put into use and you realize augmented reality is now part of Death Star.

News: Magic Leap CEO Peggy Johnson Talks Remote AR Meetings Ahead of Magic Leap 2 Release

The Paris-based technology conference Viva Technology, which hosted the likes of Apple's Tim Cook and Facebook's Mark Zuckerberg, is now over.

News: 'The Matrix' Movie Effects Pioneer & Former Magic Leap Exec Reveals 'Tragic Story' of Startup's Recent Struggles

Magic Leap has had a rough couple of years, highlighted by high-profile executive departures, lawsuits, troublesome patent shuffles, and massive layoffs.

News: Magic Leap Experiencing Yet Another Major Executive Shake-Up, Report Says

Just when everything seemed settled over at Magic Leap, it turns out that the internal tumult is still in play.

News: Microsoft Emerges from the Trenches with More Details Behind the Army Edition of HoloLens 2

When we got our first look at US Army soldiers testing Microsoft's modified HoloLens 2 last year, it still looked very much like the commercial edition, with some additional sensors attached.

News: Magic Leap Working with AMD on Processor for Next-Generation Enterprise AR Headsets

After tapping Nvidia for its first AR headset, Magic Leap is calling in reinforcement for its future enterprise-focused efforts.

News: Microsoft Brings Chromium-Based Edge Browser, Swipe to Type & More to HoloLens via Windows Holographic Update

Since its launch two years ago, the HoloLens 2 has been the best AR headset available, and nothing has come close to touching it since.

News: NASA Integrates Microsoft HoloLens into Regular Maintenance Operations on International Space Station

As NASA nears the launch of another mission to the Moon in 2024, and a subsequent mission to Mars in the 2030s, augmented reality is increasingly being woven into the normal space operations to test various capabilities.

News: Transform Your Friend into an AR Musical Synthesizer via This HoloLens 2 NFT App

One of the oldest electronic musical instruments is the theremin, a synthesizer that generates sound based on hand gestures, as featured in the classic "Good Vibrations" by the Beach Boys.

News: Intel Takes Us Inside to Reveal How HoloLens 2 Is Transforming Computer Chip Production

The enterprise applications powering the adoption of the HoloLens 2 are only just ramping up as developers continue to work with the still relatively new hardware.

News: Microsoft Wins $21 Billion Contract to Produce Military-Grade HoloLens for US Army

After years of testing and modifications, the US Army is moving forward with its customized version of HoloLens 2 from Microsoft.

News: Inside Microsoft Mesh, What Is It & How Does It Work? We Have the Answers

When Microsoft unveiled Mesh a couple of weeks ago, the move revealed a major part of Microsoft's next steps toward dominating the augmented reality space, particularly with regard to enterprise customers.

News: Magic Leap's Latest Lumin OS & SDK Releases Focus on Features for Enterprise Customers

A year and change into its shift towards enterprise customers, Magic Leap has updated Lumin OS and the corresponding Lumin SDK with some key prerequisites for the business sector.

News: Microsoft Debuts HoloLens 2 Industrial Edition for Pharmaceutical & Semiconductor Enterprise Users

Ever since the US Army awarded Microsoft's HoloLens a $480 million contract, the battle for enterprise augmented reality has heated up in earnest.

News: Magic Leap Founder Launches the Company He 'Really' Wanted to Start, a Film & Music Studio with Virtual Artists

The company augmented reality that Rony Abovitz was trying to build at Magic Leap apparently wasn't working out the way he hoped it would. That company, built on dreams, music, and future-looking entertainment, rather than truly new technology, came with a $2,300 price tag for a device using dynamics most mainstream consumers have never even tried.

News: Magic Leap CEO Teases Secret New AR Virtual Meetings App Called 'C3' Being Used Internally

The past year has revealed a gaping hole of opportunity in the world of business called virtual meetings. Some existing players like Zoom hopped on that opportunity, while others like Skype seemed stuck on the sidelines, and Google Meet just managed to catch up in time to snag some of the shift in remote work.

News: Magic Leap Made Me Cry, Probably for the Last Time. Here's Why That's the Good News

A lot of digital ink has been spilled heaping scorn on Magic Leap. Much of that media schadenfreude was due to what some believed were unmet promises versus some of the early hype around the product. Others just seemed to be rubbed the wrong way by the startup's Apple-esque secrecy and penchant for attempting to coin new terms and frameworks for things that were, mostly, already in play.

News: NR30 Innovator in Augmented Reality Spotlight: Aidan Wolf

This year, as part of the Next Reality 30, in partnership with Snap, we're spotlighting an up-and-coming innovator in augmented reality. Specifically, we were searching for an independent developer or creator who embodies the bleeding edge spirit of AR and its ability to leverage machine learning. This year's honoree is Aidan Wolf.

News: Magic Leap Unveils First Look at Magicverse AR Cloud & New Meetings Capabilities in Lumin OS Update

With many office workers in the US being asked to work from home if their job allows, Magic Leap's customary updates for the Lumin OS and Lumin SDK brings some help to keep distributed workforces connected.

News: Magic Leap Looking into Sale of the Company, Report Says

The rumors have been circulating for months, but now there's a source attached to the notion that Magic Leap is looking to sell itself off after a rough couple of years following the launch of its Magic Leap 1 augmented reality device.

News: BBC Earth Releases 'Micro Kingdoms: Senses' Insect Experience on Magic Leap 1

As first reported by Next Reality last year, game developer Preloaded, in partnership with BBC Studios, has finally launched BBC Earth - Micro Kingdoms: Senses.

News: Here's Your First Look at the US Army's Combat-Ready HoloLens 2 in Action

Though Microsoft has had trouble keeping up with the demand for HoloLens 2, the company has been able to supply modified headsets to the US Army.

Hands-On: Whiteboard App For Magic Leap Lets You Share Your Strategic Genius In Augmented Reality

The business world is currently figuring out how to deal with the coronavirus crisis, with many offices opting to work remotely for at least the next few weeks as a safety precaution. Predictably, this has thrown remote meeting software back into the spotlight, especially augmented reality solutions.

News: Magic Leap Trade Secrets Lawsuit Against China's Nreal on Hold as Mediation Begins & Court Sets Tentative Trial Date

This week, the beginning of an epic legal battle was set to begin between augmented reality players Magic Leap and Nreal, the small China-based startup accused by the former of stealing trade secrets.

Hands-On: Spotify Premium on Magic Leap One Is Futuristic, But Not Quite the iPod of AR

Back when I worked in the music industry, I never imagined there would be a day that I'd be able to sit in a room surrounded by virtual album covers while listening to beats, but that day is really here.

News: Star Wars Baby Yoda Unofficially Comes to Magic Leap via This Developer Experiment

The first season of Star Wars: The Mandalorian may be over, but the love for its biggest star, Baby Yoda, persists.

News: Magic Leap Wraps 2019 with Immersive Holiday Experience

The book is almost closed on 2019, but Magic Leap has one more gift to offer its users before the new decade arrives.

News: HyperloopTT Uses Magic Leap to Show How Elon Musk's Futuristic Vision of Transport Will Work in the US

While Elon Musk is in Los Angeles showing off the future of personal transport via the Cybertruck, another, unaffiliated group is taking one of his most popular ideas to market, with augmented reality as a key part of the plan.

Exclusive: Nreal Fires Back at Magic Leap with Motion to Dismiss Trade Secrets Lawsuit

In a stunning end-of-year twist to the Magic Leap versus Nreal legal saga, the China-based startup is now filing a motion against Magic Leap.

Hands-On: Launching Space Rockets in New York's Central Park via Magic Leap's Boosters App

We're a few weeks away from the fireworks associated with New Year's celebrations, but that doesn't mean you can't start a little early — in augmented reality.

Hands-On: This Is How Magic Leap's Voice Control Works via the New Lumin OS Update

This week's Magic Leap Lumin OS update contained a number of goodies, including iris authentication, and a way to stream to Twitch from the device.

News: AR Telepresence App Spatial Debuts on Magic Leap via Enterprise Suite

After stealing the show at the HoloLens 2 launch and starring in Qualcomm's unveiling the Snapdragon XR2, holographic video conferencing app Spatial has landed a leading role in Magic Leap's second act with the enterprise segment.

News: Magic Leap Used to Bring AR to H&M & Star Wars Fashion Collaboration in Tokyo Developed by Warpin Media

There may be questions from some about the future of Magic Leap, but in Japan, The Force is with the augmented reality startup.

News: Magic Leap Repackages Developer Tools as The Lab, Publishes Updates to Lumin SDK & Lumin OS, & Previews Magicverse SDK

Along with rebranding Magic Leap 1 for enterprise customers, Magic Leap has gifted its developer community with some new toys with a tease of more to come in 2020.